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TIP 1 - SEO (Search Engine Optimization) Search Engine Optimization (also called ‘SEO’) will let your website appear on the first few pages of search results in search engines like Google or Yahoo. |
| TIP II - Use Testimonials Think about how many times you’ve visited a new website. Were you a little apprehensive about the site or about placing an order, especially for the first time? Did you read the reviews? More than likely you did, let’s face it; most people read reviews before they buy something from a site or participate in a website’s community. Letting your visitors know about the experience other visitors have with your site or business will skyrocket your website’s credibility. |
| TIP III - Surveys And Customer Feedback If you are offering products or services on your site, your most valuable source of information is your customers. Creating customer surveys can provide you with a wealth of information. You can also find tools to post your customers’ feedback on your site; just be sure to use one that verifies negative feedback so that it is not posted immediately without you having a chance to try to resolve the issue. Attention to the feedback your visitors give you is very important – it’ll help you improve your site, service, and make the experience of your visitors more intriguing. And that will make them come back again and again. |
| TIP IV - Website Credibility Another way to increase your website’s credibility is by displaying site seals that show you are offering a recognized product or service, or that you are associated with a trusted organization. The impact of these types of seals is significant because it tells your visitors that quality is important and it gives them a feeling of security. If visitors feels comfortable about your site, product, or service they are much more likely to return to your site in the future. |
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